Seven Months Since Launch: HYTOPIA’s Growth Story

Seven Months Since Launch: HYTOPIA's Growth Story

TL;DR: Since launching our SDK in February 2025, we’ve grown to 143k+ users with 1.93M minutes of playtime. September alone saw 150% growth in users and engagement, with the platform now averaging 5,000 game sessions daily.

When we launched our SDK Alpha in February 2025, we weren’t sure what to expect. Seven months later, the numbers tell a story we’re incredibly proud to share with you.

What is HYTOPIA?

For those new here, HYTOPIA is a browser-based gaming platform where creators build instant-play blocky games using TypeScript and JavaScript. We’re building what we believe gaming should be: no downloads, no barriers, just click and play. Built with Three.js, our platform lets developers create multiplayer games that run in browsers, on desktop, mobile, and as app.

What sets us apart?

  • Creator-First Economics
    We give creators a higher percentage of marketplace fees than Roblox—because we believe in rewarding the people who make great games, not extracting maximum value from them. Even better, creators earn 5% automatic royalties on every player-to-player resale of their items. Your creations keep paying you long after the initial sale. All assets live onchain via Coinbase’s Base network, giving creators true ownership with the option to sell and withdraw funds.
  • Built for Developer Productivity
    Everything happens in one place: hytopia.com/create is your complete dashboard for uploading games, configuring marketplace items, viewing stats, and managing your creations. Need to build a map? Our browser-based World Editor at build.hytopia.com lets you create by placing blocks and models, no complex 3D software required.

    The development experience is ridiculously fast. Run your server locally with one command, test instantly in your browser via localhost, and watch changes reflect immediately; no recompilation needed. When you’re ready to ship, we automatically deploy your game to geo-distributed servers across the globe, ensuring players connect to the nearest region with minimal latency.
  • Technical Advantages That Actually Matter
    Our server-authoritative engine means game logic runs on secure servers, not client-side. You write the game once, and it automatically works cross-platform – web, desktop, mobile, all without changing game logic. Only UI and control tweaks are needed.

    Speaking of UI: you design interfaces using familiar HTML and CSS instead of wrestling with complicated game engine UI systems. Building a 2D layer over a 3D game is usually painful, we made it simple.

    The blocky aesthetic isn’t a limitation; it’s a feature. Players instantly understand the visual language, and creative constraints often lead to more innovative solutions and a more coherent platform.
  • Zero Friction for Players
    Players click a link and they’re in-game within seconds. No client download, no registration wall, no hunting through menus. Just instant play, anywhere, on any device. That’s the accessibility we’re prividing.

The Growth Story

Let’s talk numbers. Our metrics from February to September show something special happening:

  • 143K+ total users across 177 countries worldwide
  • 1.93M minutes of playtime (that’s almost 4 years worth of gameplay)
  • 245K+ platform visits
  • Averaging 5,000 game sessions per day in September
Infographic showcasing HYTOPIA's user engagement statistics, including total time spent on the platform (1.93M minutes), number of games joined (384.6K), platform visits (245.9K), distinct users (143.7K), and distinct countries (177), all displayed on a dark background.
Source: Mixpanel

Games That Are Winning

Our games page shows the variety creators are building. Here are some standouts:

  • SkyGarden [Open Beta] has 38K+ plays since launching in August. It’s an open-world farming sim meets MMORPG built by SkyGarden Studios, showing what’s possible when talented developers get access to our tools.
  • Steal My Brainrot captured 30K+ plays with its viral concept. Sometimes the best games are the ones that just make you laugh.
  • Cookie Clicker brought the classic idle game format to our platform with 16K+ plays, proving that great gameplay transcends graphical style.
  • Frontiers, our flagship MMORPG built by co-founder ArkDev, features quest systems, NPC pathfinding, persistent progress, and multiple interconnected regions. It’s a demonstration of what a single developer can accomplish with our SDK.

Beyond individual games, our HYTOPIA Game List page drew 340K+views and our homepage attracted 157K+ views, showing strong discovery behavior from players exploring what’s available. (source Google anlaytics)

Real Developers, Real Games

Our Creator Fund doubled from $125,000 to $250,000 in September due to demand exceeding expectations. We’re offering up to $25,000 per studio along with engineering support, marketing assistance, and a preferred revenue split.

In August, we welcomed IROC Studios to our Creator Fund; creators of Game Store Tycoon with 110+ million Roblox plays. They’re building Pawtopia on HYTOPIA.

Then in September, Retro Shrimp joined our Creator Fund to develop Hyper Ball Arena exclusively on HYTOPIA. These are Roblox veterans with over 1 billion combined plays across their games. When developers of that caliber choose your platform, it means something.

In addition to our announced studios, we have multiple to-be-announced studios still in the design, testing, and development stages of their games.

But it’s not just established studios. Over 50% of the first games on our platform were made by people who’d never coded before. That’s the democratization of game development we’re fighting for.

What’s Next?

Seven months ago, we launched with a SDK and a vision. Today, we’re approaching 150K+ users, nearly 2 million minutes of playtime, and a growing library of games spanning every genre imaginable, from tactical FPS (VoxFire) to kart racing (KARTLAND) to MMORPGs (Frontiers).

But the numbers only tell part of the story. The real story is the developer who published their first game ever on our platform. The Roblox veteran who chose HYTOPIA for their next title. The player who discovered a game through a simple link share and played for hours without downloading anything.

We’re building the future of voxel gaming, and you’re all part of it. Thank you for being on this journey with us.

Want to create on HYTOPIA? Check out our developer docs or explore the games available now.

Let’s keep building.